This year marks the tenth year of Content Everywhere as the heart of IBC’s coverage of the ever-expanding OTT scene.

The Content Everywhere stage programme, a free-to-attend programme of panel discussions and product demonstrations exploring the delivery and consumption of content over the internet, will be hosted over two show-floor stages in Hall 5 for IBC2023, with monetisation, artificial intelligence, FAST, the cloud, digital transformation and sustainability being recurring themes throughout the programme. Here is our top IBC content discussing OTT:

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How to Spot Future Opportunities in OTT

Taking a strategic approach to uncovering OTT opportunities is the key to future success along with innovative thinking and a willingness to experiment with new tech and audiences. A return to more normal patterns of behaviour following the pandemic has been compounded by the cost-of-living crisis, spurring new tactics in the effort to retain users.

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The Future of OTT Business Models: Localisation and Personalisation

The death of terrestrial TV has been a repeated topic of discussion ever since the first streaming services gained popularity. But how true is it today? As recently as 2020, an Ofcom paper suggested as many as 85% of all people in the UK aged four or older continue to watch as least 15 minutes of terrestrial television a week.

IBC2023 LIVE OTT PANEL

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IBC2023 Content Everywhere Panel: OTT lessons from around the world

This session will bring together experiences from the Baltics and Asia Pacific to discover the common challenges and success factors for OTT video service providers. Panellists will also explore how business models are evolving and the implications for subscriber life-cycle management.

EXHIBITOR SPOTLIGHT

TVU Networks is the premier global provider of SaaS and Cloud-based workflow solutions across multiple industries. Through the use of AI, microservices and automation-driven technology, TVU helps enterprises realize an efficient metadata and story-centric workflow through its ecosystem for live video acquisition, production and distribution. The company has been on the forefront of developing the tools needed to streamline and monetize the Media Supply Chain. TVU is a critical part of the operations of major media companies worldwide and is a Technology and Engineering Emmy® Award winner.

Bluefish444, The Professionals’ Choice, manufacturer of the video industry’s highest quality video I/O interface cards, ingest appliances, live production, archival & streaming software and signal converters. Bluefish KRONOS, Epoch, and IngeSTore products are deployed globally throughout the broadcast, post-production, live event, proAV, military, government, medical and education markets. Integrated with the biggest brands in professional video including Adobe, Avid, Nuke, Unity, Unreal Engine, CasparCG, Vizrt, Brainstorm, ClassX, NewTek, 7thSense Design and many more.

V-Nova, a London based IP and software company, is dedicated to improving data compression by building a vast portfolio of innovative technologies based on the game-changing use of AI and parallel processing for data, video, imaging, point cloud compression, with applications across several verticals. This is achieved through deep-science R&D (420 international patents) and the development of products that test, prove and continuously enhance the technology portfolio.

Broadpeak’s mission is to empower video service providers so that they can stream the content people love with a compelling experience. Broadpeak designs and manufactures video delivery components for content providers and network service providers deploying video streaming services over fixed, mobile or satellite broadband networks.

#FAST #Broadcast #OTT #Content #ad insertion

Join us this September at IBC2023, from 15-18 September at the RAI Amsterdam.

Global leaders such as BBC, Sky, Amazon, Google, Netflix, Disney, Bloomberg, CBS News, UEFA, Nike and Formula 1 have already signed up to attend IBC2023 and there are a range of tickets to suit your needs from a free-to-attend visitor pass, a 2-day conference pass or a new Premium pass with extensive networking and additional content.

Together we’re transforming the landscape and defining the future of the global media and entertainment industry. Register now to make sure you don’t miss out on all the action in Amsterdam!

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