Rohde & Schwarz, a global leader in broadcast transmission, and Vantage Towers, a leading tower company in Europe with more than 86,000 sites, have signed a Memorandum of Understanding (MoU) to advance the commercialization of 5G Broadcast (5GB) technology across Europe. This agreement aims to support the deployment of 5G Broadcast during its commercial roll out from 2026 and onwards.
The MoU outlines a collaborative framework between Rohde & Schwarz and Vantage Towers to jointly develop the business and market readiness for 5G Broadcast. Since the commercial deployment of the technology targets multiple applications like Live and Linear Content, Automotive Beyond Entertainment, Venue Casting and Public Warning Services, having an uninterrupted coverage with an optimal quality of service for consumers is imperative. Hence, the two companies will work together to create an innovative go-to-market model that leverages Vantage Towers’ extensive asset base and neutral host expertise, combined with the comprehensive portfolio of network solutions, services, and close relationships that Rohde & Schwarz holds with Broadcast Network Operators worldwide.
“We are delighted to partner with Rohde & Schwarz to bring large-scale 5G Broadcast coverage to life. This collaboration combines the strengths of both companies, with Rohde & Schwarz’s innovative 5G Broadcast equipment being deployed across Vantage Towers extensive network of towers, rooftop sites, and indoor coverage solutions. By utilizing our comprehensive infrastructure portfolio, we are enabling media broadcasters to achieve a rapid and efficient commercial rollout of this cutting-edge technology,” said Badiaa Bazarbacha, Co-Managing Director of Vantage Towers Germany.
“5G Broadcast will provide enhanced viewing experiences for consumers on-the-go along with high quality of service for broadcasters through optimized outdoor mobile coverage and specific public indoor venues. Using the locations of Vantage Towers and the Rohde & Schwarz 5G Broadcast solution, we look forward to helping develop a creative 5G Broadcast solution for Broadcasters and BNOs in Europe and beyond,” said Steven Edwards, Vice President Broadcast Distribution, Rohde & Schwarz. This partnership focuses on facilitating the rollout of 5G Broadcast networks in strategic European markets with expansion planned for additional markets in the coming years.
The cooperation is set to play a key role in the evolution of broadcast and telecommunications industries, positioning 5G Broadcast as a flexible and scalable solution for the future of content delivery in Europe.
Rohde & Schwarz Broadcast
For decades, Rohde & Schwarz has been a leading technology innovator in broadcast distribution and a trusted partner in media production. Broadcast solutions from Rohde & Schwarz deliver the latest generation of energy-efficient, software-defined transmitters and enable network operators to leverage new broadcast technologies.
Rohde & Schwarz
Rohde & Schwarz is striving for a safer and connected world with its Test & Measurement, Technology Systems and Networks & Cybersecurity Divisions. For 90 years, the global technology group has pushed technical boundaries with developments in cutting-edge technologies. The company’s leading-edge products and solutions empower industrial, regulatory and government customers to attain technological and digital sovereignty. The privately owned, Munich based company can act independently, long-term and sustainably. Rohde & Schwarz generated net revenue of EUR 2.78 billion in the 2022/2023 fiscal year (July to June). On June 30, 2023, Rohde & Schwarz had around 13,800 employees worldwide. R&S® is a registered trademark of Rohde & Schwarz GmbH & Co. KG.
